Email Marketing Best Practices

I took part in an email marketing seminar this week, where we talked about best practices. We got the chance to interact with small businesses, learn about their challenges about email marketing and answered their questions. Inspired by this, this week’s roundup is dedicated to email marketing.

  • [Infographic] Why You Shouldn’t Buy an Email ListEmail Expert
    It is not easy to build an email list from scratch, but to get a better return, you need to do it the right way. Remember, quality of your list is more important than the quantity of the email addresses you have.
  • 3 Reasons to Consider Sending More EmailseMarketing & Commerce
    Email frequency is always a concern for businesses. If you send too many, there is a chance that your subscribers may get annoyed and unsubscribe from your list. This article has a nice angle about this dilemma.
  • 7 Must-have Email Marketing FeaturesPractical Ecommerce
    You need to partner with an email service provider in order achieve the return email marketing offers. Find out what you should look into when searching that partner.

Any comments? Let us know what you think.

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